Our mission at MINDset direct is to deliver an innovative approach to philanthropic organizations that inspires passion to change the world.
Working in collaboration with our clients, we focus on understanding and influencing donor groups to drive higher value supporter relationships. Through cutting-edge strategic oversight and comprehensive data analysis, MINDset helps navigate the challenges and complexities that occur as organizations attempt to move donors up the giving ladder.
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LATEST BLOG POSTS
Applying Traditional Direct Response Approaches for Success in Alternative Media
This blog post is based on a highlight from a recent presentation given by MINDset’s Erica O’Brien. Fundraising is all about disruption now – disruptive channels like Indiegogo and Facebook…
Read MoreMonthly Giving Metrics in a Fast-Paced World
No matter the size of the program, monthly giving presents complex metrics that need to be synthesized into a single view to be utilized by anyone that touches the program.…
Read MoreOnward into 2021.
Throughout this pandemic, one of the things we have been most proud of at MINDset, without question, is our team. Despite the chaos, fear, and negativity that has continued to…
Read MoreTeam MINDset’s Holiday Binge Watching Playlist Because. #2020.
Social Dilemma (Netflix) The Crown (Netflix) The Queen’s Gambit (Netflix) Flight Attendant (HBO) Fresh Prince of Bel-Air The Right Stuff (Disney+) Curse of Oak Island Wentworth (Netflix) In the Dark…
Read MoreMagic 8 Ball…what say you??
And the saga continues. Last week we talked about the ‘swell of pandemic giving’ in a blog post that can be found here. Despite the devastation that the COVID…
Read MoreRiding The Swell of Increased Giving in a Pandemic
There have been many surprises in 2020, many of which have been unwelcome, to say the least. Yet one unexpected happening that HAS been greeted with open arms has…
Read MoreThere’s still time…Last Minute Tips to Maximize Your #GivingTuesday
11 days and counting! Most #GivingTuesday campaigns have already started – or are set to begin early next week. Here’s a quick list of things to check as you’re…
Read MoreKnowing When Your Match Isn’t Right For You
Matching gifts are awesome … it’s true. But they aren’t the perfect panacea, and sometimes, they can do harm to your program. Over-reliance on this proven strategy can be a…
Read MoreHow to Communicate (with) Your Match
So, you finally found your perfect match (if you missed our earlier posts in the matching gift series – you can find more here), and are ready to tell the…
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