If you want to change the world, change your


Our mission at MINDset direct is to deliver an innovative approach to philanthropic organizations that inspires passion to change the world.

Working in collaboration with our clients, we focus on understanding and influencing donor groups to drive higher value supporter relationships. Through cutting-edge strategic oversight and comprehensive data analysis, MINDset helps navigate the challenges and complexities that occur as organizations attempt to move donors up the giving ladder.



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Make It Monthly!

June 30, 2020

MONTHLY GIVING! Monthly giving programs are often viewed as complex puzzles, difficult to unlock, but with a reward well worth the upfront work.  Today, some organizations seem to have unlocked…

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The Power of Data in a World Unknown

June 22, 2020

Over the last few months, our world has been turned upside down. Sometimes it may even feel like we are in a Dr. Seuss book where right is left, and…

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Decision Making Just Got Easier With MINDset’s DRivE Report

June 16, 2020

Every direct response fundraiser knows that growing the number of donors who support your organization is an essential component of long-term program success.  However, as it becomes more and more…

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The Light At The End of The Tunnel?

May 18, 2020

Wow! Nine weeks seem to have come and gone, and the time seems to have both crept and flown by at the very same time.  And now, as attention shifts…

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Time to Chill; Self-Care in Quarantine

April 20, 2020

There are many things this new normal we are living within has taught us.  Many of us are adjusting to balancing multiple personas at the same time, roles like teacher,…

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Some Truths Of Our New Reality: The Good. The Unknown. The Possible.

April 16, 2020

It sure does feel like the 987th day of Febaprarch doesn’t it?  The days of physical distancing and #stayhome seem to both be going by at a distance and at…

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Making Room for Change

April 9, 2020

Change is difficult in the most ideal of circumstances, but the circumstances we find ourselves in now during the COVID-19 pandemic are far from ideal. Everyone is adjusting to the…

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How to Stay Motivated When Working From Home Isn’t “Fun” Anymore

April 6, 2020

Does anybody know what day it is? Nope? … Me neither. A few weeks ago, as stay at home orders started rolling out, we found ourselves asking many questions ……

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Implications of Social Distancing: Ways to pivot from live auction, galas, walks and other events to accommodate new societal norms

March 30, 2020

Over the past 2-3 weeks, much of American culture has shifted.  The term ‘social distancing’ was a vague phrase very seldom used (or understood)– and yet today, it is commonplace…

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So…Now What?

March 20, 2020

As we all settle into this new (hopefully temporary) reality, our industry has been working double time to react, learn and gather as much historical context as possible in order…

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